My career spans from the pharmaceutical sector to the highly regulated Testing, Inspection & Certification (TIC) industry, where I rose from frontline management roles to Vice President of MEA Testing & EMEA Inspections, Audits & Assessments, overseeing large regions across Europe, the Middle East, and Africa.
But leadership is not just a function — it’s a system. And that system was broken.
That’s why I created STRASYS®, the first modular automation platform built to systemize leadership, performance, and people development at scale.
Let me tell you how I got there.
Yet something was missing: responsibility, pace, and scale.
This taught me two things:
✅0 rejected investment proposals — every case aligned clearly with organizational goals
✅ 6 direct reports promoted to MEA or EMEA roles — a direct result of structured talent development
🔍 A Critical Realization: Leadership Systems Were Missing
Despite all this success, one problem kept bothering me.
In global companies:
But when it came to people, promotions, leadership, and performance — everything was manual.
🧾 Spreadsheets.
📎 Emails.
🗂️ Subjective decisions.
No data. No structure. No transparency!
And the cost?
Lost talent.
Bias in promotions.
Confusion in training.
Toxic culture.
That’s when I decided:
“I won’t just fix this in one company. I’ll build the system every company needs.”
After two decades of leading multicultural teams and driving operational transformations across EMEA, I realized something universal:
Even in the most advanced industries, when it came to leadership development, performance, and succession — most companies were operating in the dark.
Files were scattered. Training was improvised. Promotion decisions were emotional. There was no system.
And yet, these were the very things draining morale, stalling growth, and creating hidden organizational risks.
I decided to fix this — not with consulting alone, but with a digital system that could outlive PowerPoints and meetings. A system that actually worked in the field.
Turn leadership into a measurable, scalable, and data-driven system.
We started here because growth begins with the individual.
STRASYS PDP lets you track every employee’s skills, assign targeted training, set deadlines, monitor real-time progress, and even calculate cost per course.
Managers and employees co-evaluate each skill — building shared ownership.
It was the answer to years of random, PDF-based, forgotten training plans.
Once PDP was in place, we realized succession shouldn’t be a separate effort.
So we built a module that auto-fills directly from PDP. Every successor is linked to real data: skills, training, leadership exposure.
It shows readiness levels, bench strength, and allows dynamic backup assignment — without duplication or guesswork.
Most performance systems fail because they’re subjective or generic.
We designed a fully customizable engine with weighted KPIs per role, location, or function — scored via employee, manager, and system inputs.
STRASYS PM allows mid-year vs. year-end comparisons, integrates PDP scores, and creates promotion-readiness dashboards — not spreadsheets.
Everyone talks about LEAN. Very few actually implement it.
We built our LEAN Project Tracker for people who have never done one — especially in the TIC industry, where compliance is high but process knowledge is inconsistent.
Tasks are auto-tracked. Roles are assigned. Metrics are calculated.
No jargon. Just effective improvement tracking.
Inspired by my pharmaceutical background and the Cultural Excellence model, this module was built to surface one truth:
Leadership isn’t how you see yourself — it’s how your team experiences you.
EQ Mirror uses 32 structured questions across 8 emotional intelligence domains to give leaders a reflection of their impact.
Low scores automatically trigger Root Cause Analysis — ensuring action, not shame.
Once the core data was in place, we realized something powerful:
We could identify who was ready to lead — and who was silently burning out.
Together, they help you grow your future leaders while protecting your culture from hidden attrition risks.
All modules are connected.
No more chasing files. No more decisions without data.
STRASYS was built to eliminate leadership guesswork — for good.
🧠 Platform Philosophy:
If you can measure it, you can manage it. If you systemize it, you can scale it.
STRASYS is not a tool.
It’s how you turn your people into your greatest strategic asset.
STRASYS is more than a tool.
It's a Strategic Automation System — a platform that lets you:
STRASYS isn’t for companies chasing vanity KPIs.
It’s for organizations that want to:
💡 In 2023, Gallup reported only 23% employee engagement worldwide.
If you care about the other 77% — STRASYS will transform your approach.
After decades of building teams, leading regions, and scaling businesses, I’ve taken a step back from the corporate frontline. Now, I’m focused on helping others grow — through STRASYS, consulting, and leadership advisory.
I believe the future belongs to intelligent organizations — and that means building systems where leadership, talent, and strategy are aligned, tracked, and elevated.
Let’s connect — and explore how your team can grow stronger, smarter, and more scalable.